There’s a good chance your competitors have found some great keywords, display ads and social ads that are making them a lot of money. Wouldn’t it be great if you could figure out what is working for them and improve upon their success? Well, you can. Want to save some time? My favorite spy tool … Read This Post
Facebook Ads Beginner Guide
Why Advertising On Facebook Is A Must Facebook is the largest social network in the world, hosting just over 1.13 billion daily active users and just over 1.7 billion monthly active users. For marketers who want to reach their audience in a meaningful way, ignoring Facebook is no longer an option. Roughly 1 out of … Read This Post
PIP 015: Best Website Hosting
In episode 15, we look at the keyword best website hosting. The first 2 are listing/review sites that are owned by Endurance International Group that owns all the brands listed on those sites. Check out this Wikipedia article on EIG to see all the companies they own. Deal Mentioned Dreamhost $25 Off (I do get a commission applied … Read This Post
Improving CRO With User-Centric Psychology (Understanding What Makes People Tick)
Optimizing your PPC advertising campaigns takes a combination of getting people to click on your ads and getting them to convert once they reach your landing page. However, there is a fundamental difference between step one and step two of the process. Essentially, the difference is who you are trying to impress. Where the first … Read This Post
PIP 016: Estate Planning Attorney
In episode 16, we look at the keyword estate planning attorney. Search volume is 5,400 searches per month with an average cost per click of $14.75. All of the results I got were local to the Denver and front-range area of Colorado. Search & Top AdWords Ads Estate Planning Attorney Landing Pages Law Offices of … Read This Post
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