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August 23, 2018 by Ross Winn

23 PPC Ad Spy Tools You Need To Steal Your Competitors Success

23 PPC Ad Spy Tools You Need To Steal Your Competitors Success

There’s a good chance your competitors have found some great keywords, display ads and social ads that are making them a lot of money. Wouldn’t it be great if you could figure out what is working for them and improve upon their success? Well, you can. Want to save some time? My favorite spy tool … Read This Post

Filed Under: AdWords, Bing Ads, Facebook Ads, General

March 10, 2018 by Sean Martin

Improving CRO With User-Centric Psychology (Understanding What Makes People Tick)

Improving CRO With User-Centric Psychology (Understanding What Makes People Tick)

Optimizing your PPC advertising campaigns takes a combination of getting people to click on your ads and getting them to convert once they reach your landing page. However, there is a fundamental difference between step one and step two of the process. Essentially, the difference is who you are trying to impress. Where the first … Read This Post

Filed Under: General

January 28, 2017 by Ross Winn

How To Optimize Your Website For Maximum Organic Reach (aka Google)

How To Optimize Your Website For Maximum Organic Reach (aka Google)

So my focus for this site is on teaching Google AdWords right now, but it turns out I “do SEO” on a daily basis and I believe in any form of online marketing that works. I recently was asked the question: How do I optimize my website for maximum organic reach? While this is a … Read This Post

Filed Under: General, Q and A

August 24, 2016 by Ross Winn

ConvertKit Review + Why It’s Better Than MailChimp For PPC

ConvertKit Review + Why It’s Better Than MailChimp For PPC

A Short Background On Why I Switched From MailChimp To ConvertKit Before we dive into the ConvertKit review on why you should be using ConvertKit over MailChimp (or Aweber) for your email marketing platform, let me quickly tell you how I got here: Like most people, I started collecting emails using MailChimp (coupled with SumoMe) as my email … Read This Post

Filed Under: AdWords, Facebook Ads, General

May 11, 2016 by Ross Winn

10 Reasons To Bring HeroConf To Denver

10 Reasons To Bring HeroConf To Denver

This is a fun post I submitted for a contest a little while back. It wasn’t used – but maybe someone will enjoy it. So let’s get into it: 10 Reasons To Have HeroConf In Denver Centrally located Denver is easily accessible from the west and east coast: 5 hour flight from New York 2.5 … Read This Post

Filed Under: General

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